
Brand impressions are created from their customer experience.
Their interactions with employees.
How your service makes them think and feel.
From using your product….

Judgements are made from your communications.
Browsing your website.
The tone and content of print collateral.
Your social posts….
So, you REALLY need to THINK about your brand - corporate or personal
DESIGNER. MARKETER. BRAND STRATEGIST.
Hi. I’m Rodger Barnes
Over the past 4 decades I have enjoyed working with a diverse client base in a multitude of sectors from Food Service to BioScience across the UK and as far afield as San Francisco. Building brands through creative strategies and helping them realise their potential is, quite honestly, what makes me tick.
In that time, ideas and perceptions of branding have changed dramatically from being just a logo to the point now where it can and should be regarded as a vital part of business strategy with touchpoints across every aspect of an organisation – internally and externally – and has become its culture and values.
Your brand is your culture.
WHAT I DO
Find your brand truth
Consultation
A brand logo is simply symbolic of the business – the culture – the values – so first off we all need to have a clear and true vision of what you’re all about and why you do what you do.
Strategy
Working collaboratively, we uncover answers to some big questions and create a road map that can bring inspiration and alignment to the relationship between customer and brand.
Action Plan
From the culture of your business to your products or service to the way they are experienced we can now articulate the brand/tone of voice we want to create. And confidently tell the world.




